Taylor Swift fans in France were left disappointed and frustrated when they encountered technical glitches while trying to purchase tickets for her upcoming 2024 performances. The ticket sales were scheduled to begin at specific times for Swift’s shows in Paris and Lyon, but instead, fans were met with difficulties on Live Nation’s Ticketmaster site.
Originally, the tickets were set to go on sale at 9 a.m. and 11 a.m. local time for Swift’s Paris shows at La Défense Arena in May 2024. In addition, tickets for her shows in Lyon, scheduled for June 2024, were supposed to be available for purchase at 1 p.m. local time.
However, within just 15 minutes of the sale’s commencement, Ticketmaster tweeted an apology, acknowledging the technical issues and assuring fans that they were working on resolving the problem. Consequently, Ticketmaster ceased the sale of tickets for the Paris and Lyon concerts approximately one hour later.
The frustration among Taylor Swift fans was reminiscent of a similar incident that occurred last fall during the U.S. tour ticket sales, leaving many fans disappointed and unable to secure tickets.
On Tuesday, fans expressed their dissatisfaction on social media platforms in French. They shared concerns about leaving queues that already had thousands of people ahead of them while blaming the ticketing site for the mishap.
In response, Ticketmaster’s French site stated that the date and time for ticket sales would be rescheduled, emphasizing that seats were still available. The translation of the message sent by Ticketmaster via email stated, “This morning’s sale was disrupted by an issue with a third-party provider, and they are working to resolve this matter as soon as possible”.
It is clear that Taylor Swift fans in France eagerly anticipate her performances and deserve a seamless ticketing experience. While technical difficulties may arise, it is crucial for ticketing platforms to address these issues promptly and ensure a smooth purchasing process for fans.
Swift’s Eras Tour Experiences Ticketing Issues
Ticketmaster has encountered technical difficulties during the highly anticipated ticket sales for Taylor Swift’s Eras Tour. As a result, the purchase queues were temporarily paused to address the issues. However, Ticketmaster states that all unused codes from today’s sale will remain valid for future purchases. Fans who had been selected for ticket sales will be directly notified about the rescheduled date and time.
Several Swifties took to social media platforms to express their frustration when they encountered error messages while attempting to complete their ticket purchases on Ticketmaster’s website, according to The Wall Street Journal.
Taylor Swift’s Eras Tour, marking her return to live performances after five years, consists of over 100 shows across five continents until August 2024. It is projected to become the most financially lucrative tour ever, with estimates suggesting it could potentially surpass $1 billion in earnings.
The surge in demand from millions of eager Swifties last November overwhelmed ticketing systems, resulting in various complications. Fans reported difficulties logging in and enduring hours-long waiting times to secure tickets. Some even suggested that Swift should establish her own ticketing company as an alternative.
Describing the situation from last November as “excruciating,” the 33-year-old performer empathized with fans who managed to purchase tickets, comparing their experience to enduring multiple bear attacks.
Currently, Swift is performing in venues across the United States, with her upcoming performance scheduled at Denver’s Mile High Stadium on Friday. The domestic leg of the tour will continue until August 9 at California’s SoFi Stadium before heading to Mexico City’s Foro Sol on August 24.
While tickets for tour dates in Stockholm on May 17, 18, and 19, 2024, are still available on Ticketmaster in Sweden, presale opportunities for dates in Amsterdam and Madrid are set for Wednesday and Thursday respectively, as reported by The Hollywood Reporter.